Kotak Silk salutes #MomsOnDuty this Mother’s Day
As India fights a fierce battle against the pandemic, on the occasion of Mother’s Day on May 9, Kotak Silk is putting the spotlight on #MomsOnDuty and their steadfast & unwavering commitment to serve those in need. The videos can be accessed here - Video Link
The campaign features two women – one is a doctor, the other runs a home tiffin service. In a tribute to mothers everywhere, the #MomsOnDuty campaign acknowledges their invaluable contributions during such a challenging time, caring for their own families, while serving so many more.
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Elizabeth Venkataraman, joint president - consumer, commercial and wealth marketing, Kotak Mahindra Bank said, “This crisis has uncovered brave hearts all around us. Each one doing their bit to help those around them. On Mother’s Day, Kotak Silk recognizes all the passionate moms out there – they could be frontline heroes or playing a role behind the scenes. They are all warriors who are out to make a difference and we salute them.”
Kotak Silk is a banking program exclusively for women, designed keeping in mind the banking and financial requirements of a present-day woman.
Established in 1985, Kotak Mahindra Group is one of India's leading financial services conglomerates. In February 2003, Kotak Mahindra Finance Ltd., the group's flagship company received a banking license from the Reserve Bank of India (RBI), becoming the first non-banking finance company in India to convert into a bank - Kotak Mahindra Bank Ltd.
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